Maximiliano E. Korstanje, Hugues Séraphin, Vanessa G. B. Gowreesunkar
ISBNs: B0CDMSLVT2, 177491350X, 9781774913505, 9781774913512,
9781003387930, 978-1774913505, 978-1774913512, 978-1003387930,
978-1-77491-350-5, 978-1-77491-351-2, 978-1-00338-793-0
English | 2024 | PDF | 291 Pages
This new volume, Post-Disaster and Post-Conflict Tourism, now going
into its 2nd edition, takes an in-depth look at how global geopolitical
tensions and global threats affect the tourism industry and offers tools
and strategies for meeting these challenges.
The book is updated
with chapters that include new research, studies, and experiences, many
of which consider the fall-out from the COVID-19 pandemic on tourism.
It also includes five brand new chapters, for over 50 new pages of text.
With
chapters by well-versed scholars who have worked as experts in
post-disaster and post-conflict tourism, the book presents a host of
case scenarios along with innovative strategies that can be implemented
by postcolonial, post-conflict, and post-disaster destinations to
encourage travel and tourism in these areas. Topics include using
tourism as a vehicle for economic recovery, educating tourists at the
pre-visit stage, developing and employing postcolonial branding and
self-branding, using sports tourism and food events as a marketing
strategy, the ethics revolving around post-disaster consumption, and
much more. The new chapters discuss tourism in the age of the
coronavirus pandemic and its dramatic disruptive effect on the tourism
industry. The authors delve into post-COVID tourism marketing, health
and wellness education and practices, ethical considerations for tourism
operators, and more. A chapter also considers the challenges of
sustainable supply chain management in tour operations.
With
contributions from experts in this emerging field, this volume is a rich
resource for travel and tourism professionals, policymakers,
researchers, and others. It creates a bridge between the conceptual
discussions around "dark consumption" (tourism directed to places that
are identified with death and suffering) and the urgency to develop
empirical models that support destination marketing organizations in a
rapidly changing world.