Performance Management in Retail and the Consumer Goods Industry: Best Practices and Case Studies

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1st ed. 2019 Edition 

by Michael Buttkus (Editor), Ralf Eberenz (Editor) 

This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as digitization-related aspects. The contributing authors share valuable lessons learned from real-world consulting projects and present innovative approaches to successful and effective management control at retail and consumer packaged goods companies.